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Monday, April 20, 2009

Affordable Eco Style Arrives at Target

Loomstate for TargetLoomstate for Target WomenRogan Gregory and Scott Hahn have been designing their certified organic cotton line Loomstate since 1994–but it’s a designer line, at designer prices. Now they’re bringing their same environmentally responsible and edgy design aesthetic to the masses with a limited edition collection of organic clothes at Target.

Appropriate for the season, you’ll find summer dresses, board shorts and bikinis. And there’s a mix of trendy pieces like a plaid shirt dress and basic staples like tanks and tees. Best of all, the cotton used is 100% certified organic cotton. Choosing organic clothes means the organic cotton was grown without the use of pesticides, which in turn is good for our soil and our waterways.

Shown here for men: A black military jacket, flat front short and a v-neck tee boasting the line’s mantra, ‘act natural’,  all made from 100% certified organic cotton. And for women: A roll-up sleeve sweater made from a mix of organic cotton and linen, another natural fabric along with an organic cotton dip-dye skirt. Get it while it’s hot: The line will only be available until May 16 and you can expect the good stuff to go fast from this much anticipated line.

2 Comments »

  1. I love that these clothes are offered at target!!!! Loomstate is a really great brand and i’m really excited they are in my price range now!! It’s great the eco-friendly clothing is becoming more easily available!! another blog that I found that showcases eco-friendly products is blog.guffly.com You should totally check it out and let them know what you think of their products too! It’s still really hard to find things that you know are good for the earth , but thanks to people like Loomstate it’s finally getting eaiser!!! THanks!!

    Comment by ecofriendlyfashionlover — Thursday, April 30, 2009 @ 8:39 pm

  2. [...] launch is a little different from their usual GO International featured fashion designers like Loomstate’s Spring 2009 collection. This time, they’re experimenting in upcycled fashion. From Labor Day weekend through October [...]

    Pingback by Target to Turn Billboards Into Eco-Friendly Bags | Daily Greenz, the Blog from Greenzer.com — Friday, September 4, 2009 @ 8:23 am

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