We’re excited to announce that Greenzer and MSN Green have launched a new partnership through which Greenzer is powering a green shopping service on MSN Green. The new shopping destination can be accessed at green.msn.com/shopping.

MSN has established a strong green presence on the web and our collaboration will help them further advance their offering to users. In addition to the jointly launched shopping section, MSN Green offers a wonder of resources including a local directory of recycling centers, a carbon footprint calculator as well as daily news and guides on key environmental topics. Greenzer will also be providing content to MSN related to green product and lifestyle advice.

As part of the partnership, MSN is also featuring the Greenzer Score on relevant products. This will help raise awareness on some of the key labels and rating groups featured in the Greenzer Score, including Climate Counts, EPEAT and Energy Star.

Greenzer is proud to be joining a group of partners that includes Treehugger.com, Environmental Defense Fund, Earth 911, Conservation International and Grist.org

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Daily Greenz #151

We’ll bet you didn’t know that the air inside the average American home was on average 2 to 5 times more polluted than the air outside. Scary, right? According to the EPA, the things that cause our indoor air quality to suffer the most are simple household products like cleaners, paints, cosmetics, and even carpets and furniture. All of these products emit toxic vapors called volatile organic compounds, or VOCs. VOCs continue to be released over time, so even after your freshly painted walls have dried and the bleach scent has faded from the bathroom, toxic gases continue to be released.  So with VOCs present in so many products, how can we improve our indoor air quality without completely revamping our homes? Simple: invest in an air purifier like the NanoBreeze Air Purifier. In addition to reducing indoor air pollutants on a molecular level, the NanoBreeze also gets rid of odors, algae, bacteria, dust mite waste, mold, viruses, pollen, tobacco smoke, and pet dander. All of these offending polluters are oxidized into harmless carbon dioxide and water, allowing you to breathe easier in your own home.  Plus, it doesn’t require cleaning or filter replacement. We think that all of that’s certainly worth a $199 investment. To read more about how NanoBreeze works and where to buy it, take a look here.

Check out our Buyer’s Guides for more advice on how to green your cleaning and your home furnishings.

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Wood Turner and the Climate Counts team have published the second annual Climate Counts Company Scorecard earlier today. In June 2007, Climate Counts released its first round of scores covering 56 consumer companies rating those companies on their commitment to fighting climate change. The 22 question scoring system assesses company actions in 4 key areas:

- Review of greenhouse gas (GHG) emissions

- Reduction of GHG emissions

- Policy Stance

- Reporting

This year, the average overall company score increased by 22%, to 39 out of 100 (up from 30 out of 100 last year). The biggest gainer was Google with a 38 point increase. 4 companies in the food services sector (Yum! Brands, Burger King, Darden Restaurants and Wendy’s) stand out the most for their inaction this year and last year as well. All continue to have scores of 0 or 1 out of 100. The overall results are inspiring as 84% of companies improved their scores compared to last year.

At Greenzer, we’re working with Climate Counts on innovative solutions to make environmentally responsible shopping decisions easier for consumers. We have also included the Climate Counts scores of select electronics brands in the calculation of the Greenzer Score. (The Greenzer Scores will reflect the new Climate Counts data later today) Click here to read more

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Last night, as Earth Day came to a close, we launched the greenzer.com public beta. We’re very excited about this first important milestone and eager to continue to  build our service as THE shopping destination for greener products. We’re only getting started!

We launched the site with over 10,000 products from some of the web’s best retailers. We’ve highlighted some of the key green attributes for products to make the search easier and more informative.

We also launched the Greenzer Score on selected electronics and computer products. It brings together the extensive work of groups like Climate Counts and EPEAT in a 1 - 10 measure of greenness on hundreds of products.

Browse the site, share the news with your friends and drop us a line to tell us what you think. Happy greenzing!

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Daily Greenz #124

Let’s face it: we positively drool watching celebrities parade the red carpet during award shows, silently wishing we had the same wardrobe, jewels, and glamour of the impossibly rich and famous.  In this day and age of instant gratification, who said you had to win the lotto to look like a million bucks?  Bag Borrow or Steal, an online couture-for-rent boutique, now makes it possible for you to drape yourself in Prada, Chanel, Versace, and hundreds of other designers for a weekly or monthly rental price of several tens to several hundreds of dollars.  Their large collection of bags, jewelry, and belts offers wide-ranging options to suit any occasion, so if you’re looking for the perfect necklace for an upcoming spring wedding, they may have just the thing.  Borrow as a guest or member (which gives you a 20% discount off all loans for a monthly rate) and buy it if you can’t bear to part with it after a perfect evening.  Bag Borrow or Steal offers free return shipping and an eco-friendly way of shopping by recycling high-end          goods.  Live your Sex and the City fantasy by visiting www.bagborroworsteal.com.

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At least that’s what Ben Jervey thinks. In The Big Green Apple: Your Guide to Eco-friendly Living in New York City, he shows how little changes in how you consume can make a huge difference, particularly in Manhattan.

This paperback offers advice on food, electricity, transportation, the workplace, and more. And best of all, it’s not preachy, according to reviews on Amazon.com.

So if you’re a New Yorker who doesn’t want to see your city disappear into smog, pick this book up at Amazon.com; it’s only $11.66.

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Some of us just can’t face the prospect of actually having to say goodbye to an old, worn pair of jeans…and now we won’t have to.

Denimtherapy Jeans Repair will give your torn, old, or just tired-looking denim a boost, which ultimately saves you money because you won’t have to keep buying new pairs.

Plus you’ll be conserving the energy and cotton used to create new jeans, and you won’t be contributing to the already overcrowded landfills.

Denimtherapy is available in New York City and Cincinnati; visit www.denimtherapy.com for more information.

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