You can’t have an award show without over-the-top gifting suites and last night’s MTV Movie Awards was no exception. Serious amounts of swag were passed out including some green goodies. At the 2009 MTV Movie Awards Red Carpet Style Lounge celebrities walked away with Envi Reusable Bags made from sustainable materials and bamboo woven pants from organic clothing boutique Jonano.

And at Oakley’s Intro to Summer event, celeb guests including Vanessa Hudgens and Zachary Levi got a pair of Bob Burnquist Recycled Gascan sunglasses made from recycled parts and bamboo. Burnquist, a pro skateboarder, is an environmentalist, too. He co-founded the Action Sports Environmental Coalition (ASEC), which dismantles wooden ramps at skateboarding events and recycles them by donating the materials to inner city groups. Oakley also saved a pair for Adrien Grenier.

But while it’s great that the gifting suites are going at least a little bit green, the entire concept is far from eco-friendly. Click here to read more

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Daily Greenz #78

Nau, which means “welcome” in Maori, is fashioning
a whole new philosophy of eco-friendly style with its clothes and stores, both of which
are made entirely of recycled materials. We’re talking full-cycle
sustainability: from growth to distribution, their
practical yet trendy clothing is created from organic materials (who knew
polyester could be recycled?), which they develop directly with suppliers to
ensure quality control. They’re then
sold in tiny “webfronts,” which are about half the size of conventional
clothing
stores and built out of recycled aluminum and reclaimed hardwood to
ensure energy efficiency. To encourage
even greater eco-friendliness, they offer a 10% discount to customers who buy
directly from webfronts and will also donate 5% of all profits to a nonprofit
organization. Their credo to “Do well by
doing good” is clear in the way they fund carbon-reduction projects and buy
natural power to sustain business operations. So look good and feel good by making your next clothing purchase (like
the burr sweater pictured here for $123.50) at nau.com .

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